Cat Phones, a rugged phone brand introduced by Cernotech, gained popularity not only in South Africa but also internationally. The UK branch was particularly impressed by the visual consistency and innovative features of Cat Phones South Africa and decided to replicate their success. This collaboration allowed for multiple projects and large-scale campaigns with cell phone providers MTN, Vodacom, and CellC.

Due to my designs and input on the client profile we saw an increase in bulk purchasing from companies that require a durable phone for their environments. There was also a 50% increase in website visits and opened email marketing campaigns.